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Over the past few years, domain names have become a premium asset for businesses. If you want your website to be found in search engines and on directories like Google, it’s necessary to choose an impressive name that speaks to what you offer or who you are as a company. Here we’ve compiled 10 insightful ideas for great business domain names tailored specifically towards finance-related websites.
Building your website is an exciting stage whether you’re beginning a blog or a small company. However, before you can establish a website, you must first choose a domain name (e.g., www.yourdomain.com). As simple as this seems, finding an accessible alternative may be surprisingly challenging. To assist you, we’ve compiled a list of pointers to make deciding on a domain name for your future enterprise easier.
1. Use a domain name generator to come up with a unique name.
If you’re having trouble deciding on a domain name and don’t know where to begin, a domain name generator may help. Even if you don’t use any of the domain names generated by the generator, it’s an excellent approach to start thinking about potential domain names. Furthermore, many name generators make it simple to investigate top-level domains (also known as domain extensions) that you may not have considered. Some even provide information on how much each domain will cost to buy.
Here are some examples of what the domain name generator came up with for “gluten free bakery”:
- Glutenfreebakery.com
- Goglutenfreebakery.com
- Allglutenfreebakery.com
2. Make an attempt to use your company’s name
When it comes to starting a small business, the first thing most individuals do is create a website. As a result, it’s critical that your website reflects the brand of your business or blog in a manner that appeals to your target audience. This includes, among other things, selecting a domain name that reflects your value proposition and long-term goals for the organization.
sipwhiskey.com
For some, deciding on a domain name is as simple as naming your blog or company. The domain name www.sipwhiskey.com, for example, is used by a whiskey curation company called Sip Whiskey.
3. Tell it like it is
It’s critical to stand out to prospective customers if you want to develop a successful brand. Depending on the kind of company you have, this will most likely include supplying high-quality products and services while also cultivating a strong customer base. However, as more companies transfer their operations online, having a memorable domain name is more vital than ever.
ubreakifix.com screenshot
Choose a domain name that is both catchy and informative to capture the attention of prospective customers. For example, the company’s name and domain, UBreakIFix, elegantly characterizes the service while keeping the domain short, amusing, and simple to spell. Businesses may also experiment with rhymes, distinctive graphics, and personalities that can be included in brand standards.
Here are a few instances of how this suggestion might be used in other organizations’ domains:
- Crumbs of Love | lovecrumbscafe.com
- Munroe Hotel on Fifth | munroehotel.com
4. Make It Stick
Successful marketing entails keeping top of mind with those target clients after you’ve been identified. If you’re depending on advertising or word of mouth to grow your company, having a memorable, easy-to-remember domain name as www.discosloth.com may assist.
discosloth.com
The same is true when it comes to spelling. While it may be tempting to use your own name or a unique spelling, think about whether your customers would remember it when looking for you online. The simplest domain name is often the most memorable.
A domain like www.KowalczyksKomputerRepair.com, for example, contains the owner’s name and defines the company, yet it may be difficult to spell, speak, or remember for others. While the spelling of “Komputer” may be meant as a pun, it’s likely to cause confusion for someone looking for you online. The example above (www.discosloth.com) is not only memorable and on-brand, but it’s also short and simple to remember.
Here are a few more domain name suggestions based on this tip:
- Cartagena Coffee | Cartagena Buzz | Cartagena Buzz | Cartagena
- getguru.com | Guru Project Management
5. Use Keywords That Are Relevant
If you’re building a website for your company, you already know how important internet marketing is, particularly in today’s business world. The next stage is to improve your web content so that it appears in search engine results that are relevant to you. Consider including a relevant term or two in your domain name to get your website in front of your target audience.
socialseo.com
Try Google Keyword Planner if you’re not sure what keywords to target. Simply enter a term or phrase relating to your company, and the tool will provide a list of similar keywords that people are looking for. Not only can this help you enhance your company website’s search engine optimization, but it may also be a terrific source of domain name ideas if you’re not sure where to begin.
Here are a couple more domain name suggestions I came up with using the Google Keyword Planner:
- Tonight’s Hotel | hoteltonight.com
- Superior Pool Service | superiorpoolservice.com Superior Pool Service | superiorpoolservice.com
- newerapestcontrol.com | New Era
6. Don’t Forget About Other Domain Extensions
Although.com is the most common—and popular—domain extension, it isn’t the only one. Furthermore, with over 250 alternatives such as .yoga and .shop, it may not be the best extension for your company. Using an alternative top-level domain may save you time and effort by allowing you to acquire the domain name you want without having to add a location, use a synonym, or make other typical changes.
skywave.app
A company owner may have their heart set on www.skywave.com or even www.skywavecrm.com for a countrywide customer relationship management (CRM) service like the one mentioned, only to discover it is unavailable. Fortunately, the .app extension offers a more imaginative and likely-to-be-available option. Similarly, if you find an available domain name that is too expensive for you, you may be able to save money by switching to a different domain extension.
Here are some more domain name suggestions and examples:
- Joe’s Pizza in New York City | joespizza.nyc
- Bogata Beans | bogatabeans.coffee Bogata Beans | bogatabeans.coffee
7. Competitors might provide you with domain name suggestions
Researching your competition may serve two objectives when picking a domain name. First and foremost, competition research is an excellent approach to spark creativity and jumpstart your creative process. Then, if you’re in a more creative frame of mind, competition research might help you find marketing blind spots or niches worth pursuing in your company.
Screenshot of “gluten free bakery asheville” search results
You may then create a domain name that meets that requirement explicitly and attracts customers. This method, perhaps, maybe better suited to businesses that are still in the early stages of defining their value proposition. Even if your company is well-established, it may still assist you in deciding on a domain name and even teach you something new about your field.
For example, if you own a gluten-free bakery in Asheville, North Carolina, you would search for “gluten-free bakery Asheville” as seen in the image above. After that, go through the local search results to identify what’s lacking and which markets are already saturated. This might help you narrow down a specialty or just provide you with ideas for a catchy domain name that will stand out in your area.
Here are a few instances of how a company might get domain ideas from rivals:
- Hoteltonight.com is a competitor; Hotelstomorrow.com is an available domain.
- Explorevt.com is a competitor; Discoverva.com is an available domain.
- Hostelworld.com is a competitor; Hostelland.com is an available domain.
8. Make use of a thesaurus
Consider synonyms if you’re like many company owners who have chosen the ideal domain name only to realize it’s not available—or too expensive. Websites like Thesaurus.com and Power Thesaurus are great for finding terms that will make your domain name stand out from the crowd.
Thesaurus.com screenshot
You may also experiment with unique alternative spellings or add a relevant or regionally inspired adjective if a basic synonym isn’t enough. Some company owners opt to seek a domain name that matches their needs outside of English. Just make sure it’s easy to spell, speak, and remember for your consumers.
Here are a few instances of how a thesaurus might help a company come up with domain names:
- Lawn maintenance and gardening are examples of landscaping (e.g., baylawncare.com)
- Tavern, pub, tavern (e.g., blackhorsepub.com)
- Noble and imperial are two words that come to mind when you hear the word royal (e.g., noblevineyard.com)
9. Make a note of where your company is located.
Similarly, if you have your heart set on a domain name that is already taken, think about adding your company’s location. Not only will this provide potential customers with additional information about your firm, but it will also help you appear in more relevant web searches. The domain name www.yogahighlands.com represents both the company name and the studio’s location in the example above. Not only was this domain still accessible, but www.yogastudio.com or www.yoga.com was not, but it was also more likely to be found in an internet search by its local clientele.
sportsmedtexas.com
However, if your company is planning to relocate or grow to many locations, this may not be the ideal strategy. Before you go local with your domain name, think about your long-term ambitions.
Here are a few more domain name samples and concepts that make the service location extremely clear:
- Web Design by No Code | nocodenyc.com
10. Avoid being too specific.
It’s crucial to select a domain name that represents your brand, but a domain name that is too particular may not be appropriate as your company grows and evolves. Even if your firm begins as a restaurant supply company, you may eventually grow into other services such as hotel linen supply.
perfectgrin.com
While a domain like www.bracesonly.com may appear suitable for an orthodontist, it’s also so narrow that it suggests the dental clinic provides no other dental treatments. As a result, a more generic domain name, such as www.perfectgrin.com, would be a better option.
Here are some more domain name suggestions and examples:
- Real Estate | Farms & Barns | farmsandbarns.com
- Fresh Pet | http://www.freshpet.com/
Conclusion
If you have a distinctive company name, selecting a domain name may be a simple task. However, many company owners and bloggers struggle to come up with a name that accurately and creatively defines their brand—or discover that their first pick for a domain is already taken. Fortunately, these tried-and-true strategies may help you come up with great domain name ideas for your company.