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The web is a powerful tool for entrepreneurs and small business owners to reach new customers. The following websites are 21 examples of how other businesses have done it right in the past year or so.
It used to be that having a company website was considered a luxury. Those days, however, are long gone. Businesses of all sizes now rely on their internet presence to generate revenue. It’s a good idea to draw inspiration from other websites whether you’re starting a new company or want to enhance an existing one. To help you get started, we gathered the best small business website examples from a variety of leading content management systems (CMS).
Vortic Watches
Even on its webpage, Vortic Watches does an excellent job of bringing its items to life. The brand’s attention for quality is clear in its use of video to show what it provides, which also happens to suggest what sets it unique, and its incredibly inventive use of parallax scroll. This site was created using Shopify, one of the most popular eCommerce website builders.
2. HTMLBurger
The greatest approach to show off your abilities as a web design firm is to create your own attractive website. The HTMLBurger webpage, for example, demonstrates how the appearance and feel of its flat design, as well as the components employed, correlate to excellent web design abilities. The color palette is bright and easy on the eyes, and the layout is basic and easy to explore. Playful animations are appealing and may keep prospective consumers’ interest as they learn more.
3. Rise
Rise, a café in Connecticut, features a clean, simple website that offers the essential information that visitors to a cafe’s website need. It incorporates appealing visuals in its menu and instructions, for example, so that readers may easily find the café. Squarespace, which also makes site creation easy, is responsible for this basic but effective web design.
4. Law Firm: Alston & Bird
The legal field consists of a number of disciplines. Since it’s an industry with a notoriously high cost of generating leads, it’s not just about getting leads, but also getting quality leads. Alston & Bird does a good job of qualifying site visitors (aka potential leads) by putting services and industries at the forefront. This strategy helps visitors understand whether or not this law firm might be a good fit for their legal needs.
Mill City
Mill City Property Management, a property management company situated in New England, has a very basic and clean website that gives the information its visitors are looking for: information about its services. This structure provides visitors with what they’re searching for when they visit the site, as well as the chance to figure out whether it’s a company they’d want to deal with.
KeyNest
KeyNest is a business that offers vacation rental services, and it has a lovely website—unsurprisingly, given that it was developed using Squarespace. The design is simple and straightforward, allowing viewers to concentrate on the site’s message. And, since we’re on the subject of communications, it includes a built-in live chat facility that allows visitors to communicate directly with the startup’s customer care staff.
Treeland Nursery
Treeland Nursery is an excellent example of how a company may use a more strategic approach to its website by providing thorough information supported by a unique tool. It offers a “Tree Finder Tool,” which assists visitors in determining which trees and plants best fit their requirements depending on the area in which they will be placed. Visitors are more likely to make a purchase if you make it simple for them to make a confident choice.
8. Izzy Wheels
Izzy Wheels is an example of how a company may use Wix to build a fun online store. The site makes great use of a lot of vivid colors as well as a lot of media. Its sticky, translucent header enhances the user experience by allowing users to access the site’s navigation and other web pages at all times.
9. Hotel & Restaurant: El Pez
El Pez’s hotel and restaurant website is a fantastic small business website example, demonstrating how a lot of information may be presented in a reader-friendly manner. It performs an excellent job of giving relevant information to each audience as a company with diverse service offerings and varied audiences wanting different things out of the site.
It also makes use of the Elementor page builder plugin, which makes WordPress more user-friendly and allows for the usage of animated page components.
Felix Trattoria
Felix Trattoria, a prominent Los Angeles restaurant with a reputation for being tough to book, now enables website users to make reservations online. This not only makes it simple for individuals to book a table, but it also allows the company to take reservations outside of business hours, resulting in additional reservations and clients.
Sugared + Bronzed
Sugared + Bronzed, a beauty treatment company situated in Los Angeles, has a very clean and simple site design. Aside from the aesthetics, it’s jam-packed with capabilities that transform this relatively basic site into a marketing powerhouse. In addition to its online shop and membership packages, it also has a booking system that allows users to schedule appointments at whatever time of day they visit the company’s website, resulting in more impulsive purchases and sales.
LLT Group
LLT Group, a web design firm, takes a new approach to Shopify, demonstrating that the eCommerce CMS can be used without being an online shop. It features some of the company’s most well-known clients, as well as a message and two call-to-action buttons. It helps develop social proof by displaying recognizable customers above the fold on its webpage.
It also employs a “Start a Project” call-to-action (CTA) button in two positions, allowing visitors to convert regardless of where their gaze falls.
Maapilim
Wix has gone a long way as an all-in-one site builder, as seen by the Maapilim online shop. The site is really unusual in that it includes interactive page components that enable visitors to purchase on the page in the same manner that Instagram users shop. Not only does this improve the user experience by using a well-known platform, but it also aids in the sale of items inside group photos.
Nonprofit: Woofgang & Co.
Woofgang & Co., a Connecticut-based nonprofit, has an eCommerce site with product listings to sell online as well as the ability to accept online donations. While the business’ main sales channel may be through distributors or a local store, it gives visitors the option to buy online, see upcoming events, and donate money to help support the organization.
Thai Pham’s Portfolio Website
Thai Pham’s creative portfolio website has a vintage look that seems like it belongs in another period of media, giving it a highly editorial sense. It does an excellent job of showing personality without the need for text—a tribute to a photographer’s ability to capture the soul of a shot. It’s based on the Wix content management system, which comes with hundreds of pre-made portfolio website layouts.
Haus
It’s unusual for us to come across a website that is both tidy and aesthetically interesting. Haus, a brand development business located in Los Angeles, has succeeded in making its website incredibly engaging and fun. It reinvented the usage of a carousel to create a basic but engaging layout with enormous moving photographs that introduce you to the company’s body of work.
Try adopting a similar style if you’re seeking a website that prioritizes the visitor’s experience.
Native Union
Native Union, an online retailer, does a fantastic job at showing its many items without making them seem crowded. The color palette prevents the audience from being overwhelmed, enabling them to focus on the items. It contains a search bar on the homepage, which we believe is essential for any eCommerce website, as well as a sliding banner that allows customers to easily browse between pages.
Play Street Museum
The Play Street Museum of Plano, a children’s museum, keeps true to its image by using a fun and childish style on its website. Despite having a number of different connections, it does an excellent job of keeping a clean site design that doesn’t seem crowded. The layout is straightforward and familiar, making it simple to browse the site and providing a positive user experience.
Bellafare
When working on a project, event planners might use a website to display their styles and ideas. The website of Bellafare is created to display a gallery of images against a clean white background, giving it an exquisite feel. From an easy-to-navigate style to innovative material that will amaze prospective customers, it has everything an event coordinator’s website needs to advertise its business.
Lola Pate’s Home Goods
This home products brand’s website does an excellent job of delivering a tale in a unique style that isn’t too text-heavy or excessively verbose. This website is unique in that it not only sells products online, but it also provides services. While some visitors may browse the site’s items, others can get an estimate.
Travel & Tourism: CoWorkSurf
CoWorkSurf is an excellent example of how Weebly can be utilized to create a full-fledged website. It is unusual in that it is a travel and tourism company that sells holiday packages from a variety of suppliers all around the globe (similar to Airbnb).
While Weebly is most often associated with online shops, it may also be used to create other sorts of businesses, such as a hotel or lodging booking website.
Most Commonly Asked Questions (FAQs)
What is the best approach to creating a website for a small business?
Most people will find that using an all-in-one site builder like Squarespace is the ideal method to create a small company website. Site builders, unlike WordPress, which may be difficult to use and has a high learning curve, are meant to make it simple for anybody to create a professional website.
What are the best drag & drop website builders?
Squarespace, Wix, Weebly, GoDaddy, Webnode, and Elementor are the finest website builders. Which option is best for you will be determined by your specific talents and requirements.
How much does a website for a small company cost?
Whether you construct it yourself or employ a web designer, the cost of a small company website varies substantially. Expect to spend very little money if you design your own website. Your sole cost with a site builder will be to join up for a plan, which is usually about $12 per month.
Conclusion
For any company developing a website, looking at website examples is a good method to acquire ideas and inspiration. Consider not just a site’s overall appearance and feel, but also its capabilities and how it provides its target audience with what they want. Once you’ve decided what you want, the following step is to choose a CMS that will allow you to quickly create the site of your dreams.