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From DIY to store bought, Christmas can be an expensive time. With that in mind, we’ve put together a list of 25 creative and inexpensive ways you can keep your tree ornaments lit up this season! From paper bags strung with lights to mini-light wands and more!
Despite the present COVID-19 health issue, data suggests that just 63 percent of US customers have switched to internet purchasing, with the remainder preferring to purchase in physical stores. A cheerful and eye-catching Christmas display can also persuade more consumers to purchase from a merchant that looks forward to the holiday season for a much-needed income boost.
With this in mind, we’ve compiled a list of 25 unique Christmas display ideas for both your physical and online businesses. We also provide fast and simple recommendations to assist you in creating the ideal holiday display. May your holidays be peaceful and joyful, and may the register bell ring cheerfully!
Here are 25 of the most inventive Christmas display ideas for your business.
Ideas for Christmas Window Displays
Small companies spend an average of $347 on Christmas window decorations, according to a Vistaprint study. While other shops may have more funds, your ability to connect with passing customers will ultimately decide the success of your Christmas sales.
1. Christmas Window Display (Digital)
In comparison to other imaginative Christmas window decorations, Ted Baker’s London store’s digital display seems to be a straightforward method. It completes the ideal festive image with Christmas garlands and lights, allowing you to display adverts to attract passers-by.
Consider employing digital displays as a quick tip. They’re not only aesthetically appealing, but they’re also simple to recycle for any occasion. Furthermore, even with the greatest POS system in your business, the volume of consumers during the Christmas rush might be overwhelming. Shopping weariness and tension caused by lengthy lineups at the pay checkout may be reduced by digital in-store displays.
2. Christmas Window Display in Chalk Paint
A modest stationery business in Brussels went for a simple Christmas decoration, adding a wreath pattern to a see-through shop window using chalk paint. The message is completed with handwritten lettering and soft lighting inside the store, which invites customers in.
Quick Tip: Think about where you’re going. Knowing what the consumer wants is crucial to closing a deal, or in this instance, persuading them to visit your business. Because the owner recognizes that consumers would be chilly and fatigued, he uses a Christmas window display to entice a throng with the promise of comfort and warmth.
3. The Frozen Scene Christmas Window Decorations
With frosted, see-through windows, another basic but imaginative take on a winter landscape. The designer utilized the storefront as a background to choose the correct colors and accessories for a festive display.
Quick Tip: Make a background out of the shop window. Some displays seem to be surprisingly difficult or costly to create, but the natural appearance of your shop from the window may serve as the foundation for an appealing design. Felted wool for snowball garlands, cardboard cones, and frosted glass spray paint can all be found at any DIY shop to make this featured display.
4. Christmas Marshmallow Display
Another fascinating Christmas window display concept is this one. For this store’s front display, marshmallow garlands are utilized to create a three-dimensional white backdrop. To create a snowy impression, the designer placed warm accent string lights.
Use basic materials, as a quick tip. When compared to a simple canvas, a 3D background is more eye-catching, so go creative. Alternatives include egg trays, broken CD parts, and paper lanterns, which are all conveniently available. It’ll stand out on its own or let other bright components, such as word cuts, and items, stand out even more.
Ideas for Christmas Displays in Store
It’s just half the struggle to get clients through the door. People who are looking for fresh, unusual presents prefer to purchase in person, according to recent consumer research. This, along with the apprehension that comes with uncertainty, means that in order to make a sale, company owners will have to put more effort into their in-store Christmas decorations.
5. In-Store Christmas Display with a Theme
This shop was built around a concept, and the highlighted goods were seamlessly integrated into the setting. The effects allowed the owners to present their goods in mood lighting and backgrounds that best complemented their items’ appearance and style.
Working on a theme for your window and the in-store display is a good idea. People are looking for a setting that is not only secure but also interesting and allows moments of surprise throughout the Christmas shopping season. Keep in mind that your product should remain the star of the show, so your entire design complements a great point-of-purchase marketing campaign.
6. In-Store Christmas Display with a Purpose
Summertown Interiors made their Christmas tree out of 314 plastic bottles. These were recycled from its September Water Drinking Wellness project, which encouraged people to “Drink 2L of water a day” in order to raise awareness about the importance of getting enough water.
Quick Tip: Support a subject that your consumers will care about. Understanding your community’s goals can help you provide a retail design experience that is more in tune with your target consumers’ emotional demands.
7. Christmas Tree on the Wall
This Christmas tree concept isn’t from a business, but it’s still worth sharing and excellent for tiny stores. If your business isn’t large enough for centerpiece décor, here is a space-saving concept that allows you to put up a Christmas tree on a blank wall. If you’d rather convert your cash register to a POS system in time for the Christmas shopping rush, this is also a cost-effective option for digital displays.
Quick Tip: It’s important to remember that little is more. Use color themes that are similar to the color of your wall, particularly if you’re going to adorn a blank wall. Consider utilizing your empty space to bring attention to an essential message that you may communicate with your Christmas tree on the wall. If you want to highlight a product or two, don’t fill every ounce of space; free areas will assist you to attract more attention.
8. Christmas Displays in Gift Boxes
For Ralph Lauren’s in-store Christmas decorations, Media Ace developed 1,000 tartan boxes. The gift boxes were manufactured in colors that matched the brand’s concept, and they were employed to provide depth and height to their main product displays.
Upgrade your point-of-sale display. The goal of attracting people to your business is to persuade them to purchase your items, thus point-of-sale displays are crucial in this process. To make an appealing presentation, use colors and accents that convey depth and height.
9. Christmas Floor Decals Display
The Dashing Group is a group of young people who have included floor decals in its Christmas display design for David Jones Australia. This strategy effectively completed the look of the store’s POS display, giving customers a more rounded visual experience. The font choice and design kept the style of the store’s brand both professional and elegant.
Quick Tip: Take a walk-through of the space. It’s not a bad idea to take a walk-through once you’ve finished putting up your in-store Christmas decorations, beginning at the entrance and working your way down the aisles to the checkout desk. Allow staff to do the same, and as they travel about the business, inquire about how they felt about the lighting, colors, and other components. This can help you decide if you need to add additional decorations, balance them up, or tone them down a notch or two.
Christmas Display Ideas for Online Stores
This year’s Christmas shopping season might be the largest in e-commerce history. According to Deloitte’s holiday retail projection for 2020, eCommerce sales will range from $182 billion to $196 billion this holiday season. Business owners will have to boost their game and make sure that even their online store’s Christmas presentation is on point.
10. Displaying a traditional Christmas landing page
A landing page is used on this coffee shop’s website. The setting is a Christmas-themed video backdrop with holiday-themed advertising. It also employs sticky headlines and a call to action that leads to the company’s online shop.
Consider landing pages to be your shop window. Whatever visitors see on your landing page will establish the tone for their visit and influence their decision to remain or go. As a result, make sure your graphics are sharp and your CTAs are detailed, clear and consistent with the rest of your page’s messaging.
11. Loog
Loog sells guitars and teaches youngsters how to play. Apart from changing its picture slides on a regular basis, the website also employs banner headlines to promote events and changes, such as holiday promotions. In this case, Loog offers free delivery, which is a common worry among people looking to make an online purchase.
Quick Tip: Use banners to draw attention to important offerings. Visitors will notice this statement as soon as they arrive on the website due to the usage of colors, symbols, and fonts. However, the message is more important than the design. Include a statement that will entice visitors and address any issues that are preventing them from making a purchase.
12. Coca-Cola
Businesses such as Coca-Cola don’t need a lot of pomp on their website to advertise the holidays. For example, just exhibiting the famous Coca-Cola truck is enough to inform visitors that the company has begun its Christmas promotion and that they may anticipate surprises in the future.
Quick Tip: To declare the festive season for your shop, use traditional Christmas symbols. A picture may sometimes be worth more than a thousand words. When done correctly, you may have a clean, sophisticated, and appealing website without the flashing lights and marquee headlines while still providing a clear message to your visitors.
13. Sneak Peek
Sneek peek is a popular store in the United States. uses its landing page to showcase a teaser of its Christmas collection, complete with an intriguing header and a good-looking photo featuring its products. The image also takes its visitors directly to the section of their website where they can browse Christmas inventory and get more information on sales and promotions.
Create a massive ad for your collection as a quick tip. Create a division for your holiday collection and market it on your landing page for online businesses that sell a broad range of goods. Make sure your ad has a catchy title and a compelling call to action, and that it can bring people to your Christmas catalog page.
14. Macy’s
Macy’s has always advocated for making children’s Christmas fantasies come true. It incorporated a 2D Christmas display in its online shop that was evocative of old-school, paper cut-out, classic Christmas designs that brought back memories of one’s youth. The graphic is also animated, adding to the vintage charm of the website.
Quick Tip: Use pictures that appeal to the emotions of your website visitors. People are constantly yearning to connect, especially with all of the imposed seclusion for the purpose of health and safety. Images that elicit the appropriate feeling will encourage customers to buy at your business. Make the most of your company’s brand to choose the greatest plan for emotionally connecting with your target consumers.
15. Amazon
Amazon’s 2018 Christmas sales series was dubbed “12 Days of Deals,” a name that is easily associated with a classic Christmas song and hence remembered. This Christmas display, when combined with an eye-catching banner, makes it simple for internet visitors to remember and ultimately return to the business long after they’ve left the website.
Use well-known Christmas songs in your marketing tagline. Because it’s simple to remember, many firms associate their sales series with a well-known Christmas song. You want to make it simple for buyers to remember your online store even after they’ve visited other websites, so recall is an essential issue to consider.
16. DB
Flowers are not exactly at the top of anyone’s list on Christmas, which is why florists make an extra effort to stay relevant during this holiday season. Designer Bloom’s website took this opportunity to showcase its flowers as ornaments on an elegant Christmas tree. This creative use of the product is what made us include the website in our list.
Quick Tip: Look for unique methods to distinguish your goods. Use your website landing page to highlight goods that aren’t always the most popular throughout the Christmas season. Shoppers are usually on the lookout for unusual gift ideas, so take advantage of this chance to show off your creativity.
17. Neiman Marcus
Neiman Marcus is a department store in New York City. offers an annual catalog for the holiday season: The Christmas Book. Shoppers look forward to this to get the best discounts and prices for quality products, which is why the brand’s website features this on its landing page. Shoppers who eagerly anticipate its release would regularly visit the website and ultimately purchase from there.
Quick Tip: Include a seasonal collection every year. Consider creating a Christmas catalog for your online shop if you manage a small retail firm. Begin with a limited number of well-chosen items. To mark the start of the Christmas season, including a well-designed ad on your landing page.
18. John Lewis
John Lewis added a 3D virtual tour on its online shop’s landing page. This virtual tour allows shoppers to control, navigate, and have a look at the products displayed in John Lewis physical store. Each product available for sale is also interactive, with clickable buttons that display product information.
Use an interactive display on your landing page as a quick tip. While there are several tech choices for one’s online business, the majority of them are found on the product page, where they are more helpful. However, for Christmas decorations to be successful, they must be easily seen. Consider putting one product on your landing page to give your prospective buyers a taste of what they can anticipate from your online store’s user experience.
Christmas Display Ideas for Stores Using Social Media
Selling on social media is essential for a successful holiday season. In fact, 46% of Instagram users who connect with companies on the platform visit the brand’s website and buy something. On the other hand, 47 percent of Pinterest users visit the site only to purchase. To entice more clients, business owners should increase their Christmas decorations on social media.
18. Christmas Countdown Display
As a Christmas decoration, one Instagram account employed a countdown sticker. This functionality may also be used to advertise a sale for company accounts that use Instagram for social selling. Backgrounds may be utilized to highlight your on-sale items.
Quick Tip: Look for stickers with Christmas themes. Other holiday-themed Instagram stickers, such as the Instagram Advent Calendar, are also available. This may be used to advertise a deal or an event, as well as to encourage followers to share your tales. This guarantees that your followers are reminded of your event and that your company remains in their minds.
20. Christmas Feature Pin Display
Target generated a feeling of urgency among its Instagram followers by showcasing its limited-edition holiday glamping gear. The merchandise was chosen to inspire visitors and to appeal to their fear of losing out on a fantastic deal. While not all of Target’s followers end up purchasing, the majority of them thought this pin was worth sharing.
Quick Tip: Include limited-edition seasonal kits in your display. Pinterest is an excellent place to exhibit your highlighted items since it is mostly a visual platform. To fascinate your audience and persuade them to spend part of their Christmas funds in your online shop, pair it with a well-written description.
21. Thumbnail Display for Christmas
Starbucks’ Facebook page not only curates Christmas-themed postings throughout the holiday season, but it also modifies the cover page, adds little “Christmas elements” to the profile picture, and arranges the thumbnail photographs shown. This guarantees that the Facebook page’s general appearance is constant for visitors.
Quick Tip: Pay attention to the little things because they matter when it comes to striking the correct tone for your Facebook fans. If you’re marketing a series of Christmas discounts, organize your thumbnail photographs. Use the cover page to provide discount coupons or even countdowns to your main events, and use the pin post tool for important event announcements.
22. Highlights of the Christmas Story
Frank Body is a character in the film Frankenstein added a holiday section on its story highlights where all its stories are organized in a theme. This makes it easy for its followers to keep an eye out for products that the store has offered on discounts or special limited bundles just for the holidays. As with its other posts, its holiday stories include information on its products plus CTAs for those who are ready to buy.
Quick Tip: For your Christmas picture collection, use tale highlights. For seasonal or on-trend marketing, such as the Christmas holidays, story highlights are quite beneficial. This will ensure that any goods that go on sale are not missed by your followers. Use numerous techniques for your fans, such as advent calendar series, countdowns, and competitions.
Christmas Display Ideas for Mobile Stores
According to Statista, revenue from mobile eCommerce is predicted to reach $339 billion by 2020. Sellers on marketplaces such as Amazon could make use of the app’s Christmas display features to increase their income share over the holidays.
23. Christmas Display WordPress Theme
This free Christmas shop theme is designed for sellers who have a WordPress website and want to create a mobile store that looks professional. It comes with a mobile-ready style and is completely connected with the WooCommerce plugin, so your website will behave as a shop app on a mobile device.
Quick Tip: To test this Christmas theme and see how it will appear and feel for your mobile consumers, click the above link and scan the QR code with your mobile device.
24. Popup Display with a Christmas Theme
To advertise your events and special shop offers, create a Christmas-themed pop-up for your mobile business. You may also include a call-to-action button to encourage visitors to make a purchase.
Hire a freelance designer or buy ready-made pop-up applications from developers that support prominent marketplaces like Shopify and Amazon, such as SMSBump.
25. Christmas Holiday Effects Display
You can dress up your shop for the holidays with some fast festive effects from Shopify’s app store if you’re a Shopify customer.
Conclusion
The holiday season is approaching, and consumers are preparing to check things off their Christmas wish lists. So, no matter how large or little your shop is, whether it’s brick-and-mortar or online, try out some of our Christmas display ideas to greet guests with a huge, cheery holiday greeting!
