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Brochure is a must-have in every business. Whether it’s your company brochures, informative pamphlets or even personal ones for yourself, these are the best options when you’re looking to create something that looks professional and impressive from start to finish. Here are 17 ideas for creative design inspiration
The “company brochure content samples” is a collection of 17 engaging brochure examples for design inspiration. The collection includes a variety of different designs, from simple and elegant to more complex and unique.
Brochures are one of the most cost-effective physical marketing tools available. The greatest enable you to convey your company’s identity and originality while also providing important information to your consumers. For example, creative brochures might contain eye-catching maps to help clients locate you while selling goods and services, or they can use vibrant colors or unique forms to emphasize the greatest things on a menu.
We’ve gathered 17 innovative brochure samples from a range of sectors to assist you in creating your own:
1. The Fast Food Industry
(Image courtesy of Design Template Place)
The brochure for a fast food business must be eye-catching, informative, and simple to print for wide distribution. Sites like Vistaprint make it simple to create a trifold brochure like this. Play experiment with colors and typefaces instead of attempting to stand out by developing an out-of-the-box brochure design.
Include your menu, high-quality images of your cuisine, contact details for delivery, website and social media platforms, operating hours, and physical location for the benefit of your consumers. Giving as much information as possible about your company increases your professional reputation, so strive to include as much as possible.
Pro tip: While fast food menus are often quite graphic, brochures have limited space, so keep photos to a bare minimum. We recommend that you only use photographs for your most popular goods or those that you wish to promote. You may advertise the remainder of your photographs on your website.
2. Exceptional Dining
(Photo courtesy of Theo Kleinschnittger)
With fewer total guests, a fine dining restaurant may produce a higher-quality brochure that serves as both a menu and a marketing tool for the establishment. Opt for a thicker paper rather than a standard thin one. This denotes a higher level of quality, as one would expect from a fine dining establishment.
Because you’ll be spending more money on a brochure like this, you may get creative with your forms, as seen in the accordion brochure above.
Set yourself distinct by include extra backstory about your restaurant in addition to the standard information found in restaurant brochures (such as your menu, contact information, location, and internet platforms). Tell us about the company’s origins and inspiration. You may also provide a brief biography of the person who inspired your passion for cooking. A bio of your head chef is also a good addition to a brochure if this isn’t the case.
3. Bakery
(Image courtesy of Charlie Smith Design)
This artisanal bakery does an excellent job of informing customers. This brochure not only serves as a menu for the many sorts of bread they manufacture, but it also serves as a vehicle for telling their brand’s narrative via exquisite, hand-drawn illustrations.
You should also include essential information such as your contact information, store hours, address, and any other services you provide in addition to the photographs (like catering or custom baking). While the photographs add to the beauty of this brochure, don’t lose sight of its main purpose: to enlighten your consumers.
4. Transportation
(Image courtesy of Templates Now!)
A logistics firm must demonstrate to its clients that it is competent, swift, and dependable. A excellent method to achieve this is to use bold and contemporary fonts with strong, contrasting colors to communicate clearly and simply.
Provide a brief history of your firm, a list of your services, contact information and social media channels, and even a mission statement to give your target audience an idea of what to anticipate. These may go a long way toward increasing brand awareness among your consumers and establishing your company’s reputation.
5. Invitation to the Event
(Photo courtesy of Mytton Williams)
Event invites should be colorful and eye-catching, while also highlighting the event’s theme. Take a look at the gallery invitation in the photo above. Experiment with not just colors but also typefaces. It also demonstrates that just because your brochure doesn’t include any photos doesn’t imply it needs to be any less visual. When you employ graphic typefaces, the content in your brochure, such as important event details and how to register, may take center stage.
A brochure like this one is also rather inexpensive to make. In fact, using a site like Canva, you can make one yourself.
6. The Inauguration
(Photo courtesy of Lyubava Kroll)
Don’t limit your brochures to basic information. A map of your business or a map of your building, in addition to presenting your company’s name, contact information, and brand narrative, is another piece of information you might provide. It may not only function as the primary image, like in the case above, but it can also assist your readers in determining your location.
7. Itinerary for the Conference
(Photo courtesy of Print Peppermint)
Itineraries don’t have to be dull, as this brochure design demonstrates. It has a black and white minimalist color scheme, which adds to its contemporary attractiveness. It also uses typefaces and hierarchy to emphasize the sleekness, providing a superb example of a visually appealing brochure without the usage of photographs.
Aside from the standard information included in an itinerary, such as timetables and guest speakers, blank boxes may be used to make it more interactive and engaging. Attendees may note the events they’ve already attended and which they intend to attend in the future.
8. Concert of Music
(Image courtesy of Lee Marcus)
Apart from typeface and hierarchy, pay attention to spacing. Even if you want to include as much information as possible on your brochure, make sure there is adequate negative space for your text (or photos) to breathe. Your text will be considerably clearer to your readers if you provide ample space between paragraphs.
Real Estate Agency No. 9
(Photo courtesy of Zaas)
A real estate agency’s marketing efforts should always begin with the creation of a stunning website. Physical marketing materials such as brochures, on the other hand, might be beneficial to any real estate office. They not only boost your brand’s professionalism in the eyes of your customers, but they also allow you to highlight your most significant features.
10. Medical Expertise
(Image courtesy of Branding Los Angeles)
A brochure may be quite beneficial to a science-related company. These physical marketing materials educate consumers about services and package pricing while also assisting them in understanding and making health-related choices. Include a menu of services (complete with price), your company’ location, hours of operation, and contact information as part of this.
Vet Clinic No. 11
(Image courtesy of Inkd)
Creating a veterinary clinic brochure allows you to be more creative than creating a healthcare brochure. To make your company stand out, use high-quality photos, appealing typefaces, and eye-catching colors. While it shouldn’t seem as serious as a healthcare brochure, don’t forget to include important details such as a list of services, senior veterinarians and technicians, working hours, office emergency hours, and any other contact information your consumers may want.
You may also utilize your brochure to demonstrate your expertise on the topic of animals to attract more customers. Use any remaining space to include amusing facts or “Did You Know” sections that will educate your consumers about their pets while being informed and on-brand.
Florist No. 12
(Image courtesy of Raw Pixel)
You don’t have to go all out with colors just because you’re running a flower store. Take, for example, this florist’s brochure. Gray and white in muted tones give off a delicate and feminine mood that complements floral designs.
Always remember to add important information. Clients need information about your physical location, contact information, business hours, services (or floral menu), and delivery.
13. Spa & Salon
(Image courtesy of Design Template Place)
A three-panel brochure is ideal for showcasing your spa’s services since it provides just enough room for you to display all of the information your customers will want. Four-panel brochures are very prevalent in the spa and salon business if you require extra room.
Consider the size of your completed brochure while making your decision. A small brochure, such as the one seen above, makes it easy for a customer to pick up at your salon’s front desk. Add a coupon that your customers may cut out and use to make it even more appealing.
14. Gym
(Image courtesy of Design Template Place)
A gym brochure, like a salon or spa brochure, should be tiny and light enough to pick up and carry. With a fitness brochure, you want to excite and encourage prospective consumers to join your club. Pay attention to your text and create a compelling call to action for your brochure’s front page.
You may even add a coupon or a QR code for a free class trial, much like the spa and salon brochure above. Consider how you might make your brochure more enticing for your customers to take up and distribute.
Furniture Store No. 15
(Photo courtesy of Juraj Masar)
A furniture store’s brochure should include more than just items. It should also demonstrate how these items interact together to create a unified aesthetic. This example of a minimalist company brochure demonstrates the importance of considering the vibe of your graphics. Create a brochure that complements your images. In the view of your consumers, unified content, graphics, and typefaces improve your company’s branding.
Photographer No. 16
(Picture courtesy of PixWork)
A company in the creative field can get away with out-of-this-world brochure designs, but this bifold concept is a good place to start. A bifold brochure doesn’t generally have a lot of room, but by increasing the width of the brochure, you may include more information and have more room for your photographs.
Travel Agency No. 17
(Photo courtesy of Sumayra Ambrin)
Use a brochure to present information not only about your company, but also about the goods and services you provide. A travel brochure may serve as a handy mini-guide to various places. Include must-see locations, must-try foods, and activities that your clients may participate in. All of this information may help you communicate your message and promote your company as a topic expert.
Most Commonly Asked Questions (FAQs)
What are the benefits of using a brochure?
Brochures are a low-cost marketing tool that are simple to develop and distribute. While it isn’t as simple as promoting online, having a physical marketing medium demonstrates professionalism to your target demographic. If you still don’t think a conventional brochure is necessary, you may construct a virtual brochure to promote your inventory through email newsletters.
What is the best way to make a brochure?
A DIY graphic design site like Canva, which provides preset brochure designs for all the common brochure formats like trifolds and bifolds, makes creating a brochure a breeze. Vistaprint also allows you to simply build a brochure by altering pre-existing layouts and adding your own material.
However, let’s say you want a one-of-a-kind brochure or a brochure design that stands out from the crowd. In such situation, we recommend using Fiverr or Upwork, two freelancing marketplaces that provide services for as little as $5.
What should my brochure contain?
Because a brochure is first and foremost a promotional tool, include everything important to whatever you’re marketing—whether it’s your company, a highlighted product, or your services—including everything relevant to what you’re promoting. You should also mention your company’s contact information, location, and operating hours. Finally, to tie everything together, incorporate branding information such as your goal statement, your brand’s narrative, and a clear call to action.
Conclusion
A brochure is a low-cost, high-impact tool to communicate with your target audience. It also enables you to advertise your brand, regardless of your sector. While a physical brochure is more difficult to distribute than a virtual brochure or other internet marketing materials, it boosts your credibility and develops your brand’s identity. Don’t miss out; make your own using Canva or Vistaprint from scratch or from a template.
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The “e-brochure examples” is a list of 17 brochure designs that are available for you to use as inspiration.
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