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Real Geeks and BoomTown are two of the largest platforms for stocks trading. They both offer some unique features that make them stand out, but they have one major similarity: they charge exorbitant fees. Is there a clear winner in this battle?
The “real geeks pricing” is a question that many people ask. The answer is the price, features and what’s best.
Real Geeks, which begins at $299 per month, is a perfect all-in-one option for expanding teams and brokerages. For more powerful tools and lead generating capabilities better suited to a high-volume brokerage, BoomTown begins at $1,000 per month. Overall, which is better depends on the size and demands of your organization, since both IDX (internet data display) and CRM (customer relationship management) solutions are fairly similar.
Here’s a short rundown of when Real Geeks vs. BoomTown should be used:
- Real Geeks: Real Geeks’ IDX and CRM functionalities are both less expensive and more user-friendly than BoomTown’s. As a result, it’s suitable for small teams or single real estate salespeople. It’s also ideal for small businesses looking to invest in pay-per-click (PPC) or Facebook advertising since it has a simple fixed advertising charge.
- BoomTown: BoomTown has similar features but also includes a wide range of advanced tools such as best-lead matching functionality, predictive analytics, and dynamic retargeting in its packages, making it an excellent choice for large brokerages or teams that require more technical lead generation software.
At a Glance: Real Geeks vs. BoomTown
How We Decided Between Real Geeks and BoomTown
We examined each provider’s capacity to assist real estate agents, teams, and brokerages expand their companies based on particular characteristics to compare Real Geeks vs BoomTown.
The following are the factors we used to assess the providers:
- Pricing: The cost of lead generating and management solutions for real estate agents vary depending on how thorough the platforms are and how many agents are on your team.
- Customizable, IDX-enabled website: For buyer lead generation, we examined the customization choices, design, and simplicity of use for each platform’s IDX-enabled websites.
- Lead collection capabilities: We examined each platform’s lead acquisition forms and tools, such as house valuations and pop-up forms.
- CRM and lead nurturing: A CRM function is included in most real estate lead management solutions to categorize leads by area, search urgency, and preferred listings. Agents may use these tools to target prospective buyers and sellers and then follow up with targeted emails and phone calls.
- Advanced features: Real estate lead management businesses provide a number of other services, such as real estate appraisal, social media marketing, and interaction with other real estate software.
- Ease of use: We analyzed user evaluations for each platform to see how simple it is for real estate agents, prospective buyers, and sellers to use IDX websites, CRM systems, and agent platforms.
- Customer assistance: To compare customer service for each supplier, we called customer support teams, assessed online resources, and looked at user reviews.
BoomTown is the best IDX website provider.
Real Geeks allows you to modify your logo, headers, toolbars, feature photos, and other content while generating real estate leads via an IDX website. It also collects leads by asking users to register and provide contact information in order to access property data. It’s great for tiny businesses looking for a quick and easy approach to build a website that fits their requirements.
New visitors to BoomTown, on the other hand, are allowed to see one property before being asked to register an account. Although you cannot customize your website with BoomTown, its tools and approaches have been proven to increase leads and conversions. BoomTown is used by 25% of the top-producing agencies and teams in the United States, according to Hooquest. Furthermore, the BoomTown websites have a little more current appearance.
While both companies provide an IDX website as part of their packages, there are other website builders that can be connected with MLS data and give extra advantages to agents. Visit our post on the best real estate website builders to learn more about these alternatives.
Website for BoomTown IDX as an example
Winner: Advanced search options like as square footage, community type, exterior features, style, and financing are available on BoomTown IDX websites. This is ideal for teams who want a fully optimized lead conversion machine without having to invest additional work on the front end.
BoomTown is the best contact management system.
Real Geeks’ CRM dashboard is designed to increase conversions by allocating leads and re-assigning leads that aren’t followed up on within a particular time frame. You may also filter activity by agent and send leads tailored follow-ups and relevant searches based on their actions. Real Geeks is also unique in that it allows users to locate their social accounts in order to acquire further information.
Furthermore, regardless of their size, all agencies have access to the same lead generating services in Real Geeks. Smaller agencies, on the other hand, will profit the most from the platform’s features due to their cheap cost and ease of use.
Real Geeks and BoomTown both allocate leads in a round-robin fashion, but BoomTown has more sales team models to choose from. Furthermore, BoomTown’s predictive analytics shows you which leads are most likely to convert, allowing your team to prioritize lead follow-ups. While Real Geeks’ CRM has a lot of the same features as BoomTown’s, BoomTown’s CRM is a little more complex.
BoomTown is the winner because their mobile software enables real estate teams to access the CRM from their smartphones and tablets. Furthermore, its configurable action plans and lead prioritization keep the team focused on the activities that are most likely to move the needle.
It’s also worth noting that there are a number of general-purpose CRMs that provide similar functionality for a fraction of the cost. Visit our guide to the best contact management software to learn more about these alternatives.
Real Geeks Have the Best Lead Capture Capabilities
Real Geeks and BoomTown both use a range of lead generation techniques, such as pop-ups that ask users to establish an account in order to see homes and free house appraisal tools. When consumers submit their address to get a house appraisal, a pop-up window appears asking for their contact information.
Their address is still stored as a listing lead in the CRM even if they opt not to input it. Real Geeks will automatically provide monthly market data to the lead as they enter their email address.
Take a look at a Real Geeks lead capture form.
You can also design a landing page with real estate market information for certain areas using the property value tool. You may make an endless number of these landing pages to make your website a great resource for everyone in your community.
Furthermore, both platforms provide tools and experience for running Facebook and Google advertisements, with BoomTown also providing Instagram ads. When comparing the advertising possibilities of Real Geeks and BoomTown, the main difference is how much you expect to spend on pay-per-click advertising. BoomTown’s percentage cost is a more economical choice if your pay-per-click (PPC) advertising budget is less than $3,670. Real Geek’s flat monthly charge will be more appealing with a higher marketing spend.
Winner: The advantages of Real Geeks’ property appraisal tool put it ahead of BoomTown. Real Geeks’ house appraisals are instantaneous, so prospective sellers don’t have to wait for a response.
The most advanced features include: BoomTown
Both Real Geeks and BoomTown provide a wealth of tools and features to assist real estate agents, brokers, and teams with marketing and productivity. When it comes to sophisticated tools, however, BoomTown significantly outperforms Real Geeks.
BoomTown has four different price categories, each with more sophisticated features. Launch, the most basic subscription, is for one to two people and features Zapier connectors, listing promotion, drip campaigns, substantial advertising knowledge, and hot sheets to monitor popular properties. Lead matching, tagging, segmenting, and a sophisticated reporting dashboard are all included in higher-level subscriptions.
Winner: BoomTown is an excellent alternative for bigger brokerages since it has a lot of features including automated calling. While maintaining a high number of calls, automated dialing may improve conversions and agent efficiency.
Real Geeks are the most user-friendly.
Real Geeks was created by a real estate agent for use in his own business, so even if you’ve never built a website before, you’ll find it simple to personalize your IDX webpages and manage the CRM. A visually attractive agent dashboard is also included in the Real Geeks platform, making it simple to keep track of leads and agent activity. It also allows agents to build and remember custom searches, so they don’t have to spend time seeking for information they need on a frequent basis.
The dashboard of a Real Geeks agent is seen in this screenshot.
Agents who utilize BoomTown, on the other hand, report that the platform is simple to use. Notably, several brokers discovered that although the IDX website is incredibly useful and simple to use for buyers, the property assessment tools for sellers might be challenging to utilize. Furthermore, agents have complained that the abundance of features and tools in BoomTown may make deciding which tools to utilize and how to leverage them for your business difficult.
BoomTown agent dashboard screenshot
Real Geeks is the winner since it is more customisable and has user-friendly features for simple navigation.
Real Geeks provide the best customer service.
We phoned the customer service offices of Real Geeks and BoomTown and looked at reviews to determine how accessible and helpful they are in responding to user queries. Email and phone help, as well as online resources, are available on both platforms.
According to client evaluations, Real Geeks’ support staff provides the greatest quality of customer care. BoomTown also has good customer service, however some consumers complain that it doesn’t always respond quickly enough to their queries.
Review of Real Geeks
Conclusion
Because both BoomTown and Real Geeks provide substantial tools and services for real estate agents, choosing between them might be challenging. Despite the similarities between these services, we discovered that Real Geeks provides the best user-friendly IDX website with great conversion rates, a strong CRM, and efficient agent administration at a reasonable monthly cost. It’s more suited to smaller teams or agencies, while BoomTown is better suited to bigger brokerages that need more technical and complex capabilities.
LionDesk is a cloud-based software as a service (SaaS) that allows businesses to manage their office, marketing and accounting needs. The pricing for LionDesk starts at $9.99/month for the first 10 users and scales up from there. Reference: liondesk pricing.
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