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Instagram is one of the most popular and influential social media platforms. There are over 400 million active users on Instagram, giving a lot of potential for bloggers to earn money from advertisements or through sponsored posts. But before you can start monetizing your blog there are some steps that will help get you started with your journey into blogging.
Instagram is a popular social media platform that allows users to share pictures and videos. It has been used by celebrities, brands, and businesses for years. Now Instagram is also a blogging platform. This blog will teach you how to start an Instagram blog in 8 steps. Read more in detail here: how to start a blog on instagram and get paid.
If you’re wondering how to start an Instagram blog from scratch, you’ll be relieved to learn that it’s simple. Because captions on Instagram are limited to 2,200 characters, compared to no restriction on standard blogging platforms, Instagram blogging is referred to as microblogging. Bloggers with 15,000 active followers on Instagram may earn roughly $200 every sponsored post.
Many individuals start an Instagram blog with the purpose of selling things right away. If this is your objective, Square Online can help you get started for free. It’s the simplest to start up, and you don’t have to pay anything until you make a sale. This is ideal for Instagram bloggers who don’t have months to devote to the creation of a full-fledged ecommerce site. Begin for free right now.
Square may be found on the internet.
The following are the eight stages to starting an Instagram blog:
Make an Instagram account first.
It’s completely free to create an Instagram account, and it just takes a few minutes. The most time-consuming stage is determining what you want your username to be. Remember that, unlike other social networking sites, you may change your username at any time. Many people, however, choose to use their complete name as a username in order to establish a distinctive brand.
In just a few steps, you can get started with your Instagram account:
- Install the Instagram app from Google Play (Android) or the App Store (iOS) (iPhone).
- Tap the Instagram symbol to access it after it’s been installed.
- If you’re using an Android device, sign up using your email address or phone number. If you’re using an iPhone, go to Settings > Accounts > Create an Account and input your phone number. You’ll get a text message with a verification number that you must input. You may also utilize a single-sign-on option by choosing your Facebook login.
- After that, you’ll be prompted to establish a username and password.
- If you just want friends and family to see your blog, make sure you have a public profile rather than a private one.
Users may now join up for Instagram on their computers. You are allowed to have several Instagram accounts. Some individuals opt to have a personal brand account as well as a business account (such as an ecommerce store or podcast).
2. Determine Your Instagram Blog’s Niche
The key to attaining constant growth while learning how to start an Instagram blog is to provide your audience what they’ve come to anticipate. If you’re an Instagram travel writer who then posts a sponsored ad for a chair, you’ll not only confuse your followers, but you could also lose them. You’re informing people who come to your Instagram blog what sort of material they’ll receive if they follow you if you choose a specialty for your blog.
When picking a niche, it’s critical to think about it carefully. While you may modify your subject afterwards, this may cause your audience to get confused. Some Instagram bloggers begin with a wide area, such as a lifestyle blog, before narrowing their focus to something more specific, such as travel or parenthood. It’s also crucial to note that many Instagram bloggers ultimately start a blog on a website, where the amount of characters you may write is unrestricted.
Travel
You may go even more detailed within a travel specialty. Some Instagram travel blogs are entirely focused on local or international travel. There are blogs devoted just to Disney vacation. Solo travel, plus size travel, family travel, and traveling with pets are some of the other travel specializations. Due to the COVID-19 outbreak, one vacation Instagrammer has dedicated her account to camping in her home room.
Hosting travel tours is a way for some Instagram travel bloggers to make money. Many bloggers also educate people how to travel more, whether it’s via credit card travel benefits or by selling all they possess to travel. I follow several travel bloggers on Instagram as a fellow travel blogger to gain ideas for new locations to explore.
The Blonde Abroad is a well-known Instagram travel blog. She also runs a blog on her website, has a YouTube channel, a private Facebook group, and organizes trips all over the globe.
Lifestyle
Photos and postings about ordinary activities, hobbies, or observations are common on a lifestyle Instagram blog. Rather of writing everything and everything, these bloggers prefer to adhere to a few areas. A lifestyle blogger, for example, would write about family, travel, cuisine, and money.
Brand collaborations are a popular way for lifestyle Instagram bloggers to monetise their content. Sponsored posts, in which an Instagrammer is paid to create a static Instagram post or Instagram story about a product, are common examples of commercial collaborations. They may participate in affiliate programs with various companies in order to receive a percentage on any sales referrals.
Rebeka Rpati is a lifestyle blogger with a blue verified check mark. This is most likely due to her status as Miss Universe Hungary and a TV host. This informs other users that this account belongs to this public person.
Food
Food Instagram bloggers cover a wide range of topics. Bloggers write on baking, grilling, sous vide, and sweets, among other topics. There are diet-specific blogs, such as keto, paleo, and gluten-free. Some bloggers prefer to include cuisine they’ve discovered while traveling or solely food from a certain place, such as New York City food carts.
Instagram food bloggers may make money by partnering with brands, authoring cookbooks, or designing their own kitchen devices. While employing affiliate links, a sous vide blogger demonstrating a sous vide dish can include a list of their preferred sous vide machines.
Pinch of Yum is a Minnesota-based pair that not only manage a food blogger membership site but also offer food photography seminars and educate people how to start their own food blog.
Money
Instagram money bloggers cover a wide range of financial subjects. Personal finance, credit cards, debt repayment, earning money, investing, and even investment-specific sectors like Forex and cryptocurrencies are among the subjects covered.
Partnerships, sponsored content, and affiliate links are all ways for money bloggers to make money. Budget binders and planners have been made by well-known money bloggers. Money bloggers use a variety of revenue tactics, including online courses, coaching, consultancy, and membership sites.
Ramit Sethi is the author of the New York Times bestseller “I Will Teach You to Be Rich.”
3. Write an enticing bio
An Instagram bio is a short piece of text that appears underneath your photo on your Instagram profile. Users may access your profile, picture, and all of the posts you’ve made on Instagram by visiting your profile. Users may also use it to follow you. Within 150 characters, you may tell everyone who you are, what you stand for, and who you serve in this bio section. It’s your opportunity to create a good first impression, so put some effort into writing an interesting bio.
As an Instagram blogger, it’s critical that you offer potential followers a sneak glimpse at what they may anticipate if they follow you. Some users prefer to include contact information such as an email address or phone number, especially if they are a company or want someone to contact them about cooperation possibilities. Others might rather offer a quotation, their location, and maybe some interests.
Whatever you choose to include in your bio, keep in mind that it should be tailored to your expertise and target audience. You’re more likely to attract folks who are exactly like you and want to connect with your material if you’re extremely explicit about who you are.
It’s evident from my Instagram bio that I’m a travel blogger. Travel images, our homestead, and my family are all on the horizon for readers.
4. Collect or find appealing images
Instagram is a visual medium where your images take precedence over your text. Photos you post should adhere to your brand identity design so that your image’s style is identified as yours before a user double-checks.
This style should be carried across all of your Instagram posts. This gives your profile a more unified appearance. It’s vital to remember that you don’t have to publish your own photos all of the time. Many free stock picture websites, such as Pexels and Pixabay, are available to use. Although many of these photos don’t need credit, it’s always a good idea to double-check the limitations on each one.
Each of these Pexels photographs has a similar warm tone to it and would look well on the same Instagram feed.
5. Compose Instagram blog posts
A caption is another term for an Instagram blog post. Your captions must be under 2,200 characters long. As a result, many people believe that utilizing Instagram for blogging is equivalent to microblogging rather than developing a full-fledged blog on your own website.
To convey a tale, your blog entries don’t have to be 2,200 words long. Short, thought-provoking captions often do very well on Instagram. The opening line, followed by your call to action line, are the most significant lines in your captions.
The initial sentence of your essay should pique the reader’s interest. Consider it as a one-liner: what will keep someone from scrolling past your message in their news feed? This line should be brief enough that people can read it without having to click “more” to see the remainder of your caption. Make a provocative comment, elicit an emotional reaction, or make a generous offer.
The final sentence of your paragraph should be a call to action (CTA). Asking your followers to connect with you in the comment area might be a straightforward CTA. Alternatively, your CTA may invite you to tag a friend, click the link in your profile for additional information, or follow you. “Double tap if you agree,” a common CTA, refers to the action of “liking” an Instagram post.
Another crucial aspect to remember while writing Instagram blog posts is to break up the content if you’re writing a lot. Without natural line breaks, reading a large wall of text is challenging. You want your material to be simple to comprehend. Because Instagram doesn’t make it simple to accomplish this inside the app, many individuals create their drafts in notes or a word processing document before copying and pasting them into the platform.
6. Boost Discoverability with Relevant Hashtags
A hashtag is a word or phrase that begins with the hash symbol (#). These hashtags let users identify communications related to a certain subject. When you type #travelinspo into the Instagram search area, for example, you’ll get travel photographs.
Hashtags may be used on both regular Instagram posts and Instagram stories. You may use up to 30 hashtags in static postings. In a tale, you may use up to ten hashtags. When you use hashtags, even those who aren’t following you may discover your material if they search for that hashtag. This helps Instagram bloggers to expand their following and reach new audiences.
Many bloggers utilize the application Later.com to search suitable hashtags to use. It works by asking you for a hashtag and then suggesting comparable hashtags or hashtags that are widely used with that hashtag. When you reach the 30 hashtag limit for your caption, the application will notify you.
The hashtag #travelblogger is used in 48 million posts. Users may view these postings in their news feed by following a hashtag rather than following each individual contributor.
7. Add a geotag to your posts
To geotag a post, all you have to do is add a geographic location to let people know where the picture was taken. Some users like to include specific information about the location of a photograph, such as the name of a coffee shop. Others prefer to use a broader term, such as Manhattan or even New York.
Geotagging allows people to see where you are at any given time. It also aids others in locating photographs from a certain place. A person may search Instagram by location to identify other people who have visited an area they’re interested in. Because Instagram users can search for location-based posts and stumble across any post with a geotag, using your location helps bloggers to expand their readership. Because you’ve tagged your location, you can get a new follower if someone loves what you’ve shared.
This Instagram user has geotagged their location as Manarola, in the Italian Cinque Terre.
8. Engage in conversation with other Instagram users
The whole goal of social media is to be social, which includes connecting with other Instagram users. You may like and comment on the postings of other users, as well as follow them. Users are more likely to check out your profile and microblog if you communicate with them. If they enjoy what they see, there’s a possibility they’ll return the favor by following you or at the very least like or commenting on your posts.
Use Instagram Stories to your advantage.
Instagram Stories is one of the most popular features of the platform. Unless you choose to showcase it, a story works like a slideshow that is only viewable for 24 hours on your Instagram Story feed. When you feature an Instagram Story, it will appear in the Highlights area of your profile until you delete it.
Instagram stories allow users to post photographs, videos, and text. Stories are far less curated than a standard Instagram post that appears in your feed and stays on your profile indefinitely until you remove it. Many people utilize their tales to provide behind-the-scenes video from their everyday lives. You may also make polls, add GIFs, and share a tale with a limited audience. Bloggers may tag other users’ stories, as well as products if they sell on Instagram.
You may employ a feature that enables a visitor to swipe up on the story if you have more than 10,000 Instagram followers. When a user swipes up on the material, they are sent to a URL chosen by the story producers. This is an excellent location for an affiliate link.
You can see who saw your story on Instagram stories.
Users’ posts may be commented on and liked.
When you interact with the material of another user, they are more inclined to reciprocate. Your comments on other people’s posts should be insightful, not just emojis, and indicate that you read their descriptions. You don’t need to create a novel—a phrase or two will suffice.
Other Users to Follow
The follow-unfollow approach is one of the most common Instagram faux pas. This is when you follow someone only in the hopes of them following you back and then unfollowing them once they do. Growing your Instagram followers in this manner is a rather frequent activity, although many people consider it rude.
Instagram has said that they are working on regulations to avoid this from happening in the future. Authentically following other individuals you wish to follow is the greatest way to develop your own list of followers.
How Can You Make Money From Your Instagram Blog?
There are several methods to profit from your Instagram blog. Being an affiliate for someone else’s goods and services, generating sponsored articles, and selling your own items and services are all examples of monetization approaches.
While any links you provide to a post’s caption box will not be clickable, you may include a link in your bio. Some individuals register a free account with a website host, such as Square Online, and use it to host a list of links. If you speak about various links in each article, this is helpful.
Otherwise, you may post your URLs on linktr.ee, which is another popular site. As a blogger with a real website, I prefer not to utilize linktr.ee since I’d rather keep the page visits than give them to a third-party service. I’ve also observed cases where a change to the Instagram platform caused accounts utilizing linktr.ee to go down for a short period of time, so exercise care if you use this approach.
An example of a landing page that an Instagram account connects to particularly for Instagram instead of utilizing linktr.ee, although it functions similarly. (Image courtesy of April Beach’s SweetLife Company.)
Affiliate links are useful.
A commission is paid to authors who recommend sales to a merchant via an affiliate marketing scheme. These fees normally range from one to ten percent of a sale, but they may also be paid if a lead or a click on a bespoke link is generated instead. Leads and clicks usually cost less than a dollar apiece.
Many Instagram bloggers like this choice since people are already talking about their favorite items and services. They may as well be compensated for their efforts. Occasionally, retailers and bloggers may work out a deal for followers to utilize, such as a 10% off coupon. This normally comes out of the merchant’s marketing budget rather than the commission an associate gets.
Instagram bloggers may create an account with rewardStyle, which leverages the LiketoKnow.it app to make sharing items mentioned in posts simple. The greatest aspect is that the blogger gets paid a percentage on any purchases made.
An example of Instagram user @arrayoffaces promoting a product using an affiliate code.
Publish Sponsored Posts
In return for a free product, a discount, or money, Instagram bloggers may post content for businesses. The amount you get paid for a post is determined on the number of followers you have and the amount of engagement you receive. A blogger with 15,000 active followers, for example, might earn roughly $200 for a post and $350 for a video. Because Instagram stories are only visible for 24 hours, they pay less. Find out more about how to establish your blog’s pricing.
Even if you don’t have a large number of followers, you may make money since marketers value interaction over vanity numbers. The reason for this is because acquiring these may easily exaggerate the amount of followers and likes you get. Comments, on the other hand, are significantly more difficult to generate intentionally. When your audience is engaged, they are more inclined to believe you and follow your advice.
User @kkateli’s example of a sponsored post
Selling Your Own Goods and Services
You may control not just the features, but also the manufacturing and quality of your goods and services if you create them yourself. Supplements, physical books, e-books, clothes, and culinary devices are all possible. Design, consulting, and coaching are all services that have larger profit margins since they don’t need the creation of actual things.
If you don’t have an ecommerce website but want to sell a few items, Square Online is a good option. This enables you to rapidly construct an online shop with items highlighted in your Instagram posts—even old ones. It just takes three simple steps to get started, and you don’t have to pay anything until you sell anything.
How to Start an Instagram Blog: Frequently Asked Questions
The most commonly asked questions regarding how to create an Instagram blog are answered in this section.
What is the success rate of Instagram bloggers?
There are Instagram bloggers that post on a regular basis but only have a few hundred followers and generate no money. There are other bloggers with millions of followers who earn millions of dollars. Your success will be determined not just by how you define success, but also by your ability, resources, and dedication to Instagram blogging.
To be called an influencer, how many followers do I need?
The quantity of Instagram followers you have has no bearing on whether or not you are an influencer. In reality, you can have up to five Instagram followers. For example, if you tell your five followers about a new tea cup and they buy it because of your advice, you have officially impacted that purchase.
How many Instagram followers do I need to get verified?
When it comes to Instagram verification, the amount of followers doesn’t matter. Accounts that are notable, such as those that are often duplicated, are verified. Celebrities, sportsmen, and politicians are among them. You may apply for verification, and Instagram will look into your remarkable achievements utilizing third-party sources such as news networks and publications.
Conclusion
Whatever your motivation for wanting to learn how to establish an Instagram blog, you can get started right now. After you’ve created your account, you’ll be able to source photos and write your first blog post in just a few minutes. The advantages of utilizing Instagram as a blog include the ability to rapidly generate engaging material without spending money, establish a following, and possibly earn money.
The “instagram blogs examples” is a blog that shows how to start an Instagram blog in 8 steps. The author of the article, has also included some tips on how to make your blog more successful.
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