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The “liondesk pricing” is a question that has been asked many times. The answer to the question depends on what you need and what you are willing to spend.
Real estate businesses may use LionDesk and Top Producer to generate, organize, and communicate with buyer and seller leads. With a starting price of $21, LionDesk is the more affordable option. Top Producer, on the other hand, is a more comprehensive solution for brokerages looking to manage their whole real estate company, not simply outreach, in one place.
A real estate customer relationship management (CRM) software should, in general, have features for managing property transactions, monitoring property listings, and generating potential buyer and seller leads. Based on our research, the following are the times when you should utilize LionDesk or Top Producer for various business cases:
- LionDesk: A low-cost CRM with marketing communication capabilities for small real estate enterprises.
- Top Producer: Designed for agencies looking for a complete agency management solution.
It’s worth noting that, although LionDesk is the most cost-effective of the two, neither choice offers a free plan. If you or your agency is on a limited budget, you should look into real estate CRM software that is free to use. Check read our post on the best free real estate CRM software to learn more about these options.
At a Glance: LionDesk vs. Top Producer
How Did We Compare LionDesk to Top Producer?
To directly compare LionDesk and Top Producer, we looked at the most important variables agencies consider when choosing a real estate-specific CRM. The cost, general CRM capabilities, simplicity of use, customer support, our expert score, and features provided that are relevant to a real estate firm business were all considered while evaluating these two software solutions.
30% of the overall score
The most significant elements for every small company selection are often total expenses and having a number of price alternatives. As a result, when comparing LionDesk and Top Producer, it was the most highly weighted. These criteria included the availability of free accounts, price scalability, and monthly paying choices.
25% of the overall score
We looked at general CRM software features like sales pipeline flexibility, integration capabilities, and the availability of a mobile app, as well as real estate-specific functionality like transaction management tools, interaction with real estate listing sites, and contract management features.
20% of the overall score
Any application’s features are only as useful as they are useable. As a result, the simplicity of use of each CRM software is the second most important criterion. The experience necessary to combine it with other programs, the competence required to use built-in tools, and the general intuitiveness of navigating the interface were all considered.
15% of the overall score
Customer service hours and availability of customer help through phone, live chat, and email channels were reviewed when LionDesk and Top Producer offered assistance and support.
10% of the overall score
We looked at trustworthy review sources in addition to our own experiences with the providers to see how people feel about the notable features, overall value for money spent, popularity, and simplicity of use.
*Percentages based on total score
LionDesk offers the best value for money.
Regardless of the fact that the two companies employ distinct pricing strategies, LionDesk provides a higher total price value to real estate enterprises. LionDesk offers mass email and messaging campaigns, transaction management capabilities, and lead creation via Facebook advertisements for around $21 per month.
Top Producer’s CRM tool for tracking leads, analyzing sales performance, and receiving insights on property listings begins at $60 per user, each month. Users must subscribe to the Professional or Advanced membership plan to use the website design tool and full lead management system.
The winner of the pricing value round is LionDesk, which offers more affordable fees and a 30-day free trial.
LionDesk is the best for marketing communication.
For monitoring listings and producing leads, both LionDesk and Top Producer can link with the multiple listing services (MLS) platform and third-party listing sites. Each may also publish market listings on an internet data display (IDX) website: LionDesk through integrations and Top Producer via a built-in website building tool.
However, LionDesk will be the preferable option for sending information to possible buyer or seller leads. They include built-in video production and deployment capabilities for providing customised and instructional video material through text and email, in addition to the extra phone call drip campaign channel and the ability to create leads via Facebook advertisements.
Video recording page on LionDesk (Source: YouTube)
Tie is the best feature for transaction management.
Transaction management is keeping track of and completing all activities related to closing a deal—in this example, a real estate transaction. Both LionDesk and Top Producer allow customers to handle transactions inside the site, and both provide this service at the lowest price tier.
Page for managing transactions for Top Producers (Source: Top Producer)
Victor: There is no clear winner since both CRMs provide transaction management in their most basic plans.
Top Producer: Best Mobile Application
Because so much of a real estate agent’s work is done in the field, a thorough comparison of each CRM’s mobile application is essential. In this case, Top Producer comes out on top. With the exception of the ability to access templates for marketing material, their mobile application capabilities are a complete extension of their online site. Additionally, there is no requirement for extra data synchronization from the online application, so users have immediate access to anything they need.
The LionDesk mobile application, on the other hand, is limited to contact management, text, email, and phone interactions, and task management. It also necessitates syncing your contact list with the online application.
Contacts page for the Top Producer mobile app (Source: GetApp)
Screenshot of LionDesk’s mobile home page (Source: LionDesk)
Winner: Top Producer takes first place in this category because to its extensive mobile capabilities, compatibility with many operating systems, and lack of data synchronization needs.
Top Producer is the best for usability.
Both CRMs are simple to set up and operate, and they don’t need any additional technical expertise to utilize their built-in functions. The most common complaint about both CRMs is that they are difficult to use. The major reason given by those who found it challenging was the antiquated design.
While both interfaces might be improved, the general view is that Top Producer is more difficult to use at first, but after users get used to it, it becomes more straightforward. Due to awkward layouts and a lack of instructional elements inside the site, LionDesk remains difficult to operate even for seasoned users.
Design of the LionDesk dashboard (Source: YouTube)
Page with contact information for top producers (Image credit: YouTube)
Winner: Top Producer owing to the platform’s simplicity of setup and operation, as well as its ease of use after users become used to navigating the UI.
Top Producer: Best Customer Service
When comparing LionDesk and Top Producer’s customer care and support, both CRMs seem to be equal in terms of when and how customer assistance is offered. When it comes to the one-on-one training, however, there is a slight difference.
Users who want one-on-one instruction must subscribe to LionDesk’s Elite plan, which costs $83 per month. As part of their customer success program, Top Producer provides one-on-one training in their Starter plan for only $40.50 per user, per month. They also hold weekly “Ask Us Anything” live sessions on their Facebook page.
Top Producer is the winner due of its multichannel availability and one-on-one training sessions, both of which are included on their most basic package.
Best Alternatives to LionDesk & Top Producer
Despite the fact that LionDesk and Top Producer are both outstanding CRM systems for real estate companies, they may not be the ideal fit for your company. You may check into different platforms if you want to look into additional product features like a particular app integration or automation capabilities.
Here are some of the greatest LionDesk and Top Producer alternatives:
- For organizations searching for software with powerful automation features, consider Follow Up Boss.
- Propertybase: For real estate firms searching for solutions with e-signature and document management capabilities built in.
- Copper is for small real estate firms who utilize Google Workspace.
Looking for additional real estate-specific CRMs? Take a look at our list of the finest CRMs for real estate firms.
Conclusion
Even with LionDesk and Top Producer’s restricted emphasis on providing solutions particularly for real estate enterprises, each CRM may be better suited for certain scenarios. Top Producer’s multitude of built-in real estate features provide a completely centralized system for operating a real estate company, while LionDesk stands out in its cost-effectiveness for marketing campaign tools and lead generating capabilities.
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