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The beauty of postcards is that they can be easily accessed, and you don’t need to struggle with finding the right design. You’ll find them on any coffee table or desk-top; in your inbox when someone sends one over as a message seeking advice; or at exhibitions and events where people will happily buy them from you.
The “example of postcard about holiday” is a great example of how to create an eye-catching design. It has a fun, colorful design that will help you stand out from the crowd.
Business postcards are a highly visual marketing tool that enable firms to display their offerings, events, promotions, and news in a single-page mailer that is economical. Because postcards have limited space, you must not only be selective about the material you provide, but you must also ensure that it is appealing to the eye. Discover a variety of easy-to-create postcard ideas that can successfully express your brand’s message in this article.
Postcards are so simple to construct that you can build and print your own for as little as $50 for 500 pieces on a site like Vistaprint.
Take a look at the 16 business postcard examples below for ideas before you start creating your own.
1. Postcard from a restaurant
(Image courtesy of UPrinting)
Restaurant postcards are a great method to get the word out about your freshly established location. Because postcards are inexpensive to ship, a new restaurant may send postcards to addresses in their ZIP code without breaking the bank. They’re also ideal for displaying your menu, contact details, social media accounts, and address. You may also incorporate discounts and promos in a tear-off piece if you’re a fast food business to tempt folks to come in.
2. Postcards of Real Estate
(Image courtesy of One Step Services)
Real estate postcards, like restaurant postcards, may help you get recognition in your neighborhood. A real estate postcard may be made in a variety of ways. Some agents use the area to advertise themselves and their services, while others use it to showcase their portfolios of listed and sold homes. You may also give free quotes and consultations for purchasing and selling, as well as the median house prices in your region.
3. Postcard from a Travel Agency
(Photo courtesy of Stock Layouts)
For a travel business, a postcard is one of the most effective marketing tools. You may utilize the area not simply to exhibit lovely vacation images, but a postcard is also very on-brand. To get the most exposure, put different holiday locations on multiple postcards and include package rates, must-see places, travel suggestions, and your contact information.
4. Cafe & Bakery Postcard
(Image courtesy of Inkd)
A “newly opened” postcard might be a great method to get the news out in your neighborhood. To entice folks to come in, provide a free cup of coffee or a free pastry coupon. But don’t stop there. Extend your branding as well. Postcards may also be used as invites to your cafe’s events. Include your contact information, location, and maybe even a map of where you’re situated, in addition to essential event information (e.g., the name of the event and a brief description).
5. Postcard from School
(Photo courtesy of Erica Hartman)
Using recruiting postcards to attract more visits to your campus is a cost-effective strategy. They’re a lot less expensive than sending out recruiting packages to kids all throughout the nation since they’re single-page mailers. Parents and prospective students may also be invited to open homes, campus tours, and homecoming celebrations via postcards.
6. Postcard from a Spa
(Image courtesy of CreativeTaylor Boutique)
You may use postcards to promote your spa, ask consumers to try new treatments, and show promotional information since they are one of the cheapest marketing products available. Hosting a raffle or giveaway is one approach to build enthusiasm. Include the information on the postcard and place it at the front desk. Existing consumers might assist you extend your audience by spreading postcards around since they are simple to carry.
7. Postcard for a Nonprofit Organization
(Image courtesy of Envato Tuts)
Postcards are a cost-effective method to communicate with your donors. As a charity, you may use the area to raise awareness about new issues, tell interesting tales, or provide further information to your donors about where their money is going and what you’ve accomplished so far. To keep costs down, use templates from companies like Vistaprint to make your own postcards. You may utilize a graphic design service like Canva for additional creative flexibility.
8. Art Gallery & Museum Postcard
(Photo courtesy of Lucie Hajková)
A museum postcard, similar to a charity postcard, may be used to communicate with members and guests. Furthermore, your postcard may be used as promotional material for a new gallery or as an invitation to an event. Get in contact with a professional graphic designer on Fiverr to produce a postcard design for your company for as little as $5, since these sorts of postcards should seem more stunning and distinctive.
9. Postcard from the Gym
(Image courtesy of Pikbest)
Include a list of services and even contact information for trainers at your gym or fitness facility to attract new consumers. You also don’t have to send them out. Treat them as brochures and place them at your front desk for members to pick up and share around, much like a spa or salon postcard. Include complimentary passes on the postcard to make it even more appealing.
Partnering with other small companies in your neighborhood is another method to set yourself distinct. You might, for example, provide a free coffee or smoothie at your neighborhood café and advertise it on your postcard. You may also give sports goods and athletic shops discounts. You may market your company while also networking with other companies in this manner.
Postcard from a Clothing Store
(Image courtesy of BetterSry)
Postcards are an excellent way to launch a new clothes line or collection since they are such visual media. It may basically serve as a clothing catalog. Postcards may also be used to promote sales or any other promotional material. Even with a lot of photographs, a postcard is still quite inexpensive to make—save money by doing it yourself using Moo templates.
Postcard of a plumber
(Image courtesy of BrandMeHigh)
Sending out postcards for plumbers and other forms of maintenance work (such as HVAC services) improves your company’s brand recognition and reputation in the neighborhood. You may also utilize the area to remind your current customers about warranty durations for certain services and goods. Discounts, promotions, your contact information, and a description of your services are all possible additions to a maintenance company postcard.
Postcard with Medical Services
(Image courtesy of Graphic Reserve)
To market your services, use a medical business postcard. You may also introduce new personnel, which is particularly beneficial for small community clinics, invite the public to a seminar or conference, or provide information about new healthcare packages and goods. Remember to mention your office hours and contact details, including your emergency number.
Postcard from a Vet
(Image courtesy of Knorpics)
Postcards may also be used as advertising materials by veterinary clinics. Make your postcard more intriguing by include entertaining pet or animal facts in addition to information about your services. You may also make your postcard unique. Send personalised postcards with photos of your customers to their addresses if you have the funds for it to remind their owners that they’re due for a checkup.
Postcard from a Supermarket
(Image courtesy of Canva)
When a supermarket opens, new items and vegetables are introduced, and deals are held, it is the ideal moment to send out postcards. Canva, a graphic design platform with configurable templates and a printing service, can let you make your own. You may use free, high-quality photos or buy premium images from Canva’s collection to make your postcard more distinctive, as seen in the example above.
Postcard for Construction Services No. 15
(Image courtesy of Vistaprint)
When it comes to physical marketing, narrowing down your target demographic is just as important. Send postcards to prospective customers to let them know about your services. Send postcards to recent homebuyers to target your consumers. Because postcards are significantly smaller than brochures, don’t feel compelled to cram as much information as you can into them; instead, make it simple and tidy. A crowded postcard or flyer may frequently accomplish considerably more for promoting your company than high-quality graphics and a compelling call to action.
Postcard for a Marketing Consultant
(Photo courtesy of Stock Layouts)
Templated postcards don’t have to limit you. Despite the fact that postcards are inexpensive and easy to get on Vistaprint and Moo, a marketing agency wants a more creative postcard to keep on brand and stand out. Spend a little extra money and hire a professional graphic designer on Fiverr to produce a totally personalised, high-quality postcard for your company.
Instead of mailing your postcard to every address on your list, filter down your target, like we did in the construction example above. Find freshly registered firms in your region or specialization using the public business registry, then send them a postcard immediately.
Most Commonly Asked Questions (FAQs)
What’s the best way to make my own postcard?
Using a graphic design site like Canva or a template site like Vistaprint or Moo, you can quickly make your own postcard. These websites enable you to produce a variety of marketing materials by editing and customizing templates. These websites also provide printing services to make things even simpler for you. If you want a professionally created postcard, though, you can always hire a graphic designer for as little as $5 on Fiverr.
In a postcard, what information should I include?
Determine the sort of material you want to include in your postcard before you start producing it. You may use it to promote new items and information to prospective clients, as well as provide discounts and promotions. Remember to include your logo, company name, contact information, address, and hours of operation so that clients can quickly contact you. Finally, remember to add a strong call to action to encourage them to take action.
Conclusion
Postcard distribution may assist a variety of sectors, but to get the most out of it, make sure you use high-quality photographs with your postcard’s text. This is simple to accomplish using a service like Canva, which offers free template editing with high-quality stock photos.
You may always hire a professional on Fiverr for as little as $5 if you want to save time. Regardless of the option you use, Vistaprint can help you print your postcards fast and inexpensively.
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The “postcard ideas for friends” are a great way to send postcards to your friends. They can be used as an example of what you would like to do.
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